Honest Ecommerce
Honest Ecommerce
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Ambition with Patience: Growing a Business Over Decades with Shawn Nelson - Honest Ecommerce Ep. 284
Shawn D. Nelson is the founder and CEO of Lovesac, repeatedly recognized as the fastest growing furniture brand in the US for over a decade.
Lovesac is publicly traded on Nasdaq, ticker “LOVE,” and is projected to exceed $1 Billion in annual sales over the next few years leveraging its rapidly growing fleet of more than 270 Lovesac branded retail locations.
From humble beginnings, Shawn founded Lovesac in 1998, making Sacs by hand for neighbors and friends while in college. He graduated from the University of Utah in 2001 with a BA in Mandarin Chinese before opening Lovesac’s first retail location in his hometown of Salt Lake City shortly after graduation.
In 2005 Shawn won a million-dollar investment from Richard Branson on his prime time hit reality TV show, The Rebel Billionaire, and was named acting President of Virgin Worldwide for a time.
Shawn later achieved his Master’s degree in Strategic Design and Management at the world famous Parsons, The New School for Design in New York City and continued on as an instructor there for a few years teaching courses on Sustainable Business Models, Leadership, and Innovation.
Shawn now holds over 50 issued patents across multiple product categories with dozens more pending. The majority of Lovesac’s sales today are driven by the ever-expanding product platform called “Sactionals,” the world’s most versatile couch and myriad Sactionals product extensions including embedded technology.
Shawn’s recent book, “Let Me Save You 25 Years,” celebrates Lovesac’s colorful history, and the many “mistakes, miracles, and lessons” learned along the way.
Shawn lives in St. George, Utah with his wife, Tiffany, and their 4 kids, 2 cats, and 1 crazy dog.
In This Conversation We Discuss:
[00:42] Intro
[01:35] A business idea right at home
[03:05] Learning from direct customer feedback
[04:13] Taking the last gamble and it worked
[06:21] From side hustle to full-time business
[07:22] Managing first store and franchising
[08:16] Leveraging TV fame for VC investment
[09:04] Competing in Branson's reality show
[10:12] Staying grounded amidst financial highs and lows
[11:00] Electric Eye: your true Shopify expert
[11:56] Plan and DO something
[13:31] Playing along the journey
[15:09] Resilience through COVID and other setbacks
[16:47] Patience is key to long-term growth
[17:42] Defining your own success and timeline
[19:27] Sharing 25 years of mistakes and miracles
[21:01] Knowing when to pivot and when to persist
[22:53] Thriving in uncertainty as an entrepreneur
[24:13] Big outcomes require hard decisions
[25:21] Get inspired with Shawn and Lovesac's journey
Resources:
Subscribe to Honest Ecommerce on UA-cam ua-cam.com/users/HonestEcommerce
Modern couches, sactionals and bean bags www.lovesac.com/
Follow Shawn D. Nelson www.linkedin.com/in/shawndnelson/
Schedule an intro call with one of our experts electriceye.io/connect
If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Review Link: getpodcast.reviews/id/1447700156
Honest Ecommerce is a weekly podcast, community & educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business. Visit honestecommerce.co/ for more information.
Or get all our content sent directly to your inbox by subscribing to our newsletter:
honestecommerce.co/pages/subscribe
Переглядів: 24

Відео

Bonus Episode: Preparing for the Future: AI and Data in Digital Marketing with Udayan Bose
Переглядів 2612 годин тому
Udayan Bose is the Founder & CEO of NetElixir, has been driving success for retail businesses online for nearly 20 years. With a focus on the digital retail space, NetElixir uses proprietary technology, strategic growth models, and expert campaign management services to deliver exceptional results for their 600 retail clients worldwide. Udayan's determination has earned NetElixir partnerships w...
Brand Loyalty: Creating Value Beyond Price with Nicholas Hernandez - Honest Ecommerce Ep. 283
Переглядів 1119 годин тому
Just two weeks after graduating from high school, Nicholas plunged into the vibrant world of television, initiating a career that would meander through the exhilarating realms of entertainment and entrepreneurship. After 7 years in “the business” the transition into married life marked a significant turning point, prompting Nick to navigate towards the startup ecosystem in search of a more bala...
Identifying Market Opportunities and Taking Action with Gabi & Enzo - Honest Ecommerce Ep. 282
Переглядів 4014 днів тому
Identifying Market Opportunities and Taking Action with Gabi & Enzo - Honest Ecommerce Ep. 282
Bonus Episode: Mapping Success: Ecommerce Transitions Done Right with Amandeep Singh
Переглядів 1714 днів тому
Bonus Episode: Mapping Success: Ecommerce Transitions Done Right with Amandeep Singh
Continuously Learning While Tuning Out the Noise with Fiona Frills - Honest Ecommerce Ep. 281
Переглядів 2821 день тому
Continuously Learning While Tuning Out the Noise with Fiona Frills - Honest Ecommerce Ep. 281
Balancing Product Functionality and Aesthetics with Ryan Johnson - Honest Ecommerce Ep. 280
Переглядів 3028 днів тому
Balancing Product Functionality and Aesthetics with Ryan Johnson - Honest Ecommerce Ep. 280
The Impact of Word of Mouth for Product Growth with Kevin Lavelle - Honest Ecommerce Ep. 279
Переглядів 49Місяць тому
The Impact of Word of Mouth for Product Growth with Kevin Lavelle - Honest Ecommerce Ep. 279
Bonus Episode: Writing for People, Not Just Search Engines with Dale Bertrand
Переглядів 39Місяць тому
Bonus Episode: Writing for People, Not Just Search Engines with Dale Bertrand
Investing in Awareness Campaigns for Brand Visibility with Nicole Goldberg - Honest Ecommerce Ep 278
Переглядів 37Місяць тому
Investing in Awareness Campaigns for Brand Visibility with Nicole Goldberg - Honest Ecommerce Ep 278
The Real Goal: Building Something That Works with Emma McIlroy - Honest Ecommerce Ep. 277
Переглядів 38Місяць тому
The Real Goal: Building Something That Works with Emma McIlroy - Honest Ecommerce Ep. 277
Bonus Episode: Redefining SEO: Content Engagement Over Keywords with Brent Peterson
Переглядів 22Місяць тому
Bonus Episode: Redefining SEO: Content Engagement Over Keywords with Brent Peterson
Maintaining Momentum: Staying in Motion & Scaling Up with Kent Yoshimura - Honest Ecommerce Ep. 276
Переглядів 42Місяць тому
Maintaining Momentum: Staying in Motion & Scaling Up with Kent Yoshimura - Honest Ecommerce Ep. 276
The Power of Niche Markets: Finding Your Advantage with Gustavo Sanchez - Honest Ecommerce Ep. 275
Переглядів 672 місяці тому
The Power of Niche Markets: Finding Your Advantage with Gustavo Sanchez - Honest Ecommerce Ep. 275
Bonus Episode: Capturing Referral Value: Turning Customers into Affiliates with Noah Tucker
Переглядів 492 місяці тому
Bonus Episode: Capturing Referral Value: Turning Customers into Affiliates with Noah Tucker
Building Authentic Connections in Celebrity Partnerships with Karina Kogan - Honest Ecommerce Ep274
Переглядів 672 місяці тому
Building Authentic Connections in Celebrity Partnerships with Karina Kogan - Honest Ecommerce Ep274
Shifting To Full-Time Founder: Stability vs. Risk with Shaina Rainford - Honest Ecommerce Ep. 273
Переглядів 602 місяці тому
Shifting To Full-Time Founder: Stability vs. Risk with Shaina Rainford - Honest Ecommerce Ep. 273
Bonus Episode: AI Integration: Harnessing AI's Potential in Ecommerce with Ashu Dubey
Переглядів 992 місяці тому
Bonus Episode: AI Integration: Harnessing AI's Potential in Ecommerce with Ashu Dubey
Strategic Vision: Planning Your Business Success with Mussayab Ehtesham - Honest Ecommerce Ep. 272
Переглядів 752 місяці тому
Strategic Vision: Planning Your Business Success with Mussayab Ehtesham - Honest Ecommerce Ep. 272
Investing in Commitment: How Subscriptions Drive Growth with Brian Pedone - Honest Ecommerce Ep. 271
Переглядів 543 місяці тому
Investing in Commitment: How Subscriptions Drive Growth with Brian Pedone - Honest Ecommerce Ep. 271
Bonus Episode: Strategic Ad Spend: Balancing Perfection with Progress with Jake Madoff
Переглядів 11 тис.3 місяці тому
Bonus Episode: Strategic Ad Spend: Balancing Perfection with Progress with Jake Madoff
Organic Affiliations for a Genuine Brand Storytelling with Kiran Smith - Honest Ecommerce Ep. 270
Переглядів 333 місяці тому
Organic Affiliations for a Genuine Brand Storytelling with Kiran Smith - Honest Ecommerce Ep. 270
Revolutionizing Wellness Industry: The Apothecary Approach with Shizu Okusa - Honest Ecommerce Ep269
Переглядів 1093 місяці тому
Revolutionizing Wellness Industry: The Apothecary Approach with Shizu Okusa - Honest Ecommerce Ep269
Bonus Episode: The Power of Podcasting for Cost-Effective Branding with Mischa Zvegintzov
Переглядів 573 місяці тому
Bonus Episode: The Power of Podcasting for Cost-Effective Branding with Mischa Zvegintzov
Keeping It Real: Crafting a Brand That Feels Right with Preston Rutherford - Honest Ecommerce Ep 268
Переглядів 643 місяці тому
Keeping It Real: Crafting a Brand That Feels Right with Preston Rutherford - Honest Ecommerce Ep 268
Building a Legacy Brand with Daniel Winer - Honest Ecommerce Ep. 267
Переглядів 1003 місяці тому
Building a Legacy Brand with Daniel Winer - Honest Ecommerce Ep. 267
Bonus Episode: Brand Visual Story Beyond White Backgrounds with Lindsay More Nisbett
Переглядів 524 місяці тому
Bonus Episode: Brand Visual Story Beyond White Backgrounds with Lindsay More Nisbett
Behind the Crowdfunding Scenes of a Successful Brand with Samantha Coxe - Honest Ecommerce Ep. 266
Переглядів 784 місяці тому
Behind the Crowdfunding Scenes of a Successful Brand with Samantha Coxe - Honest Ecommerce Ep. 266
Hustling Your Way Against Business Giants with Darron Burke - Honest Ecommerce Ep. 265
Переглядів 524 місяці тому
Hustling Your Way Against Business Giants with Darron Burke - Honest Ecommerce Ep. 265
Bonus Episode: The Power of Perspective: Standing Out in SEO with Josh Piepmeier
Переглядів 724 місяці тому
Bonus Episode: The Power of Perspective: Standing Out in SEO with Josh Piepmeier

КОМЕНТАРІ

  • @witchbxtch0330
    @witchbxtch0330 13 днів тому

    not just autistic children, autistic adults too, sensory cubes or other fidgets help me sit and focus too, i have one i use while im driving because it doesn’t require my hands to leave the steering wheel and it helps me focus on the road because my hands have something to do other than sit on the steering wheel and i’m not worried about moving my arms or hands until i have to make a turn or something

  • @infinite1483
    @infinite1483 13 днів тому

    “Refolutionizing”

  • @mimir1885
    @mimir1885 14 днів тому

    Maybe add a picture of what you're trying to sell or have a description on it in the section where you type things because scrolling and your video popping up without any contact me knowing you guys or anything this video leaves me confused😂

  • @OneHellOfASandwich
    @OneHellOfASandwich 15 днів тому

    Literally nothing you ppl do will make your hands dirty. Not even wiping your ass. Go get real jobs doofus.

  • @birchball3087
    @birchball3087 Місяць тому

    Just because a lot of people pirated your thing, doesnt mean you lost money. Same difference yet no one wants to hear it.

  • @Ultimate_Power_
    @Ultimate_Power_ Місяць тому

    Was his carpet the background ? 😂

    • @mahrcheen
      @mahrcheen Місяць тому

      I think background. He's blurred on the edges. His head moves forward and back quickly and his neck isn't relaxed so he is not laying his head on the floor.

  • @thomaskovacs5094
    @thomaskovacs5094 Місяць тому

    Is this the child trafficking podcast? Thanks for the tips!

  • @Vago.-_5
    @Vago.-_5 Місяць тому

    Bro hasn’t slept in years

  • @BakongoRUI
    @BakongoRUI Місяць тому

    How do we get them to buy then?

  • @PaullyShores
    @PaullyShores Місяць тому

    Id much prefer a closed system not connected to the Internet with connectivity comes backdoors and the possibilities of hidden upload or download scripts i wouldn't want to have a live feed of my child that has any chance of anyone but me seeing it why not use only Bluetooth

  • @jordanc377
    @jordanc377 Місяць тому

    Another clip of Adam Lavigne doing his best at being a sleep expert. Musics' tough these days...

  • @mehsterSkeletor
    @mehsterSkeletor Місяць тому

    Yea aaaaand?

  • @pjschnapp7324
    @pjschnapp7324 Місяць тому

    they convert after they converse! yes.

  • @wesleycombs2047
    @wesleycombs2047 Місяць тому

    Most fabrics cause cancer

  • @byteemedia
    @byteemedia Місяць тому

    Hey, excellent video. I can do better editing in your videos which can help you to get more engagement in your videos . Pls lmk what do you think?

  • @nolanbeerollin1756
    @nolanbeerollin1756 Місяць тому

    do not let her cook wtf

  • @allywolf9182
    @allywolf9182 Місяць тому

    Its weird to me that this is an issue. Do better

  • @todd.westra
    @todd.westra Місяць тому

    Brent's e-commerce journey is so inspiring! His expertise and innovative approach are truly remarkable.

  • @nealweinstein8234
    @nealweinstein8234 2 місяці тому

    Good to see you here, Chase.

  • @TheFarmallfarmer
    @TheFarmallfarmer 2 місяці тому

    Influencers suck. Y'all don't influence me I influenced myself influencers what you do isn't a job it's a paid gig. Let's pay it. You don't work. Also, UA-cam isn't a real job like I said it's a paid gig

  • @christackett35
    @christackett35 2 місяці тому

    $118 for a top and bottom? No thanks!

  • @FullStack_digital_marketer
    @FullStack_digital_marketer 2 місяці тому

    Hi sir, I can see you have published more than 500 videos in your UA-cam chennel. You are investing lots time and efforts. Your videos content quality is good. But, I have researched and and analyzed your videos these videos are not optimized and not SEO. SEO means Search Engine Optimization. That’s whay your videos can not rank in front of your audience. You are not getting views and subscribers. If you want to grow your UA-cam channel you shoud optimize and SEO every single Videos. If you want to know more we could make a video conversation. Mem I could not provide you my contact information because of youtube terms & conditions. If I provide, UA-cam will delete immediately. But You could provide me UA-cam will not make problem. Please provide your contact link then we can make a conversation on videos call. Have a nice day Sowkat Digital marketing specialist.

  • @todd.westra
    @todd.westra 2 місяці тому

    Seriously impressive! 🌟Her insights on brand-talent authenticity and the trend of celebrity collaborations were eye-opening. Plus, the discussion on functional fitness and growth strategies was super insightful. 💪

  • @todd.westra
    @todd.westra 2 місяці тому

    Brian Pedone's story from boxing gym owner to Quiet Punch founder is so inspiring! 🥊 His mission to make boxing accessible is great. The video dives into product design and business strategy - definitely recommend watching!

    • @HonestEcommerce
      @HonestEcommerce 2 місяці тому

      Couldn't agree more! Feel free to reach out to me directly if you're interested in setting up a podcast trade :)

  • @Mrdave_dmh
    @Mrdave_dmh 2 місяці тому

    Thank you for this course

  • @bobbychildslee3649
    @bobbychildslee3649 2 місяці тому

    I use yo shit ms lady 💯🤦‍♂️🤔

  • @user-by4lm7sv9q
    @user-by4lm7sv9q 2 місяці тому

    Like, like, like, like, like...

  • @Thompsongs
    @Thompsongs 3 місяці тому

    I'll say this: seeing their Huntington Bank commercial over and over has made me never want to bank with Huntington; but at the same time, it has made me curious about Annie and Morgan's banana bread.

  • @user-yc7sg7xj4f
    @user-yc7sg7xj4f 3 місяці тому

    A draft order is NOT a invoice... It is an OFFER... Unbelievable that Shop does not by default have a function to send an official invoice to a customer who ordered

  • @harshitboss
    @harshitboss 5 місяців тому

    amazing story

  • @heathergormley4872
    @heathergormley4872 5 місяців тому

    How does one find a manufacturer?

  • @grouchypotatowolfpack5580
    @grouchypotatowolfpack5580 5 місяців тому

    Yep, learned this in Beijing airport. I didn't know air had a taste until I got off the plane, and when I got inside it was foggy indoors.

  • @caltori
    @caltori 6 місяців тому

    This one was great

  • @dotdude1
    @dotdude1 6 місяців тому

    ASK HIM ABOUT WILL HIRSCH, THEY KNOW EACHOTHER 😃

  • @catscratch_balisong
    @catscratch_balisong 6 місяців тому

    Great Video!

  • @youtubezefq
    @youtubezefq 6 місяців тому

    valuable stuff here

  • @user-fy5ze6ch7k
    @user-fy5ze6ch7k 6 місяців тому

    <3

  • @gripitsleekllc5373
    @gripitsleekllc5373 7 місяців тому

    Thanks for the info🎮🔥Just received my our Sleekz®️brand first PO last night. Excellent This will help us out tremendously. Thanks great content!

  • @WomenPoweringEcommerce
    @WomenPoweringEcommerce 7 місяців тому

    Hi Chase! was a pleasure to be part of this great episode. 🙌

  • @smylmv
    @smylmv 7 місяців тому

    Hi there, I have a question, Is this possible to try to redirect from "/collections/shop-all" (but this one is a default Shopify page and doesn't allow it to delete or redirect) to "/collections/all" if is the same store?

    • @HonestEcommerce
      @HonestEcommerce 7 місяців тому

      collections/shop-all is not a default page/collection. you can set up a redirect to the automatically generated shop all collection after you delete the collection named shop-all

  • @brandonbaker4426
    @brandonbaker4426 9 місяців тому

    I’ve watched nearly all of these and this is low key one of the best episodes.

    • @HonestEcommerce
      @HonestEcommerce 9 місяців тому

      This was awesome to read. Thank you for the support :)

  • @nshah90210
    @nshah90210 9 місяців тому

    You guys are the best 🚀🚀🚀

  • @user-bs9bk1to6k
    @user-bs9bk1to6k 11 місяців тому

    Hi, nice video. Can you tell me for the donations part were you guys also able to setup something in terms of tax receipt being sent to the doner whenever they donated something?

    • @HonestEcommerce
      @HonestEcommerce 11 місяців тому

      We no longer operate that nonprofit but I do know there are apps that do this or you can set up an automation if you're a bit more tech savvy.

    • @ramizroshanali4492
      @ramizroshanali4492 11 місяців тому

      @@HonestEcommerce sure, can you please share those app?

  • @Entry_Envy
    @Entry_Envy Рік тому

    Thank you!

  • @PRANJALLAMBO
    @PRANJALLAMBO Рік тому

    awesome video

  • @PaulPorter
    @PaulPorter Рік тому

    I just wish the customer facing people at Sagely Naturals would respond to customer concerns about not being to order ANYTHING from the website.

  • @atikulhasan800
    @atikulhasan800 Рік тому

    I cannot express my grattitude enoough to you for this. It helped me overcome a great step of my learning process. May Allah, the almighty bless you with more knowledge.

  • @PRANJALLAMBO
    @PRANJALLAMBO Рік тому

    Value 1000%

  • @PRANJALLAMBO
    @PRANJALLAMBO Рік тому

    This series is 🔥🔥 Klaviyo should sponsor you actually for this.

  • @NolanAntonucci
    @NolanAntonucci Рік тому

    Loved the interview. Needed the reminder to not wait until perfect, especially when "perfect" is only in your eyes and lots of customer feedback and iteration over time is where you get closer to that.